Google Local Service Ads Management & Onboarding Services
Professional full-service management and reporting of Local Service Ads for service area businesses looking to increase lead flow.
Quality Leads – Pay per lead
Low Cost Per Lead
High Visibility in Local Search Results
Builds Trust with Customers – Google Guarantee Badge
Specialized reporting and tools for multi-location & national LSA advertising campaigns. Onboarding and Management for LSA for small businesses.
Google’s local service ads work differently than the PPC or display ads that have been the traditional avenues for local business to gain visibility online. Local Service Ads are pay-per-lead, so Google only bills when a qualified lead comes in. Most leads from local service ads come in via phone calls, but direct message through the platform are also supported. Google utilizes a call forwarding and tracking service that allows google to make assessments on the quality of the call, and if it should be billed as a lead.
LSAs offer a new type of advertising on Google, and some of the best cost per lead / ROI in digital ads available.
LSA Ads are available for a wide variety of categories including plumbers, locksmiths, electricians, and HVAC companies, new categories are being rolled out each year.
Utilizing our advanced LSA reporting, Google Partner Status, and experienced staff, we can help your business get the most out of LSA advertising on Google.
We develop customized reports to keep close watch on important aspects of LSA performance, and can help with rollout of LSA advertising and measurement at scale for national mutli-location businesses. We have developed custom tools to extract LSA data and line it up with CRM systems to pinpoint the ROI on the ads, and consolidate that information down into a single page dashboard.
Local service ads become difficult to manage and measure at scale for large home-service franchises. With LSA account data being tied to individual profiles, corporate marketing staff often need to spot check each account individually to get a read on how ads are performing and what the ROI is for the campaigns.
We have developed a custom solution that utilize Google API’s and your internal CRM software to tie LSA phone calls back to the CRM with ease.
We will do an initial call with you to determine your service area and budget. From there we will assist you with the onboarding process which includes background checks and business license verification. Once verified and passed background checks, your business will earn a Google Guaranteed badge and be eligible to start running ads on the service and start leads coming in from customers in your service area.
How we help
We will build out your profile to be complete and professional looking, assist with getting reviews from your customers onto the listing, and help with keeping your business’ information accurate online.
By reviewing lead quality and incoming data, we can help tune the geographic targeting for the ads to show in the areas with the best ROI for your business.
We regularly review your ads and recommend when to consider upping the budget or changing the bid strategy.
We offer specialized reporting with the capability to integrate with CRM systems to better measure the performance of Local Service Ads, we can even aggregate multi-location businesses into a single view to asses an entire organizations LSA performance at scale.
The current available categories for local service ads are as follows. Not all categories are available in all markets, contact us to learn if your market is eligible.
Acupuncturist
Animal rescue
Appliance repair services
Bankruptcy lawyer services
Beauty school
Business lawyer services
Carpet cleaning services
Carpenters
Child care
Contract lawyer services
Countertop services
Criminal lawyer services
Dance instructor
Dentist
Disability lawyer services
Driving instructor
DUI lawyer services
Electricians
Estate lawyer services
Family lawyer services
Fencing services
Financial planning services
First aid training
Flooring services
Foundations services
Funeral home
Garage door services
General contractor
Handyman
Home inspector
Home security
Home theater
House cleaning services
HVAC (heating or air conditioning)
Immigration lawyer services
IP lawyer services
Junk removal services
Labor lawyer services
Landscaping services
Language instructor
Lawn care services
Lawyers
Litigation lawyer services
Locksmiths
Malpractice lawyer services
Massage school
Moving services
Personal injury lawyer services
Personal trainer
Pest control services
Pet adoption
Pet boarding
Pet grooming
Pet training
Plumbers
Pool cleaner
Pool contractor
Preschool
Real estate lawyer
Real estate services
Roofers
Sewage system
Siding services
Snow removal
Tax services
Traffic lawyer services
Tree services
Tutor
Veterinarian
Water damage services
Weight loss service
Window cleaning services
Window repair services
Yoga studio